Welcome to The Investor Relations Podcast

Seth Farbman

Seth Farbman Profile Photo

Founder

Seth Farbman has built a career in servicing private and public (domestic and foreign) companies. Mr. Farbman was the Co-Founder and President of Vintage Filings which he sold to PR Newswire (UBM) in 2007. In this role, Mr. Farbman serviced over 3,000 publicly traded companies to provide SEC EDGAR and financial print services related to IPOs, Proxy Statements, Annual Reports, Shareholder Meetings, etc. Mr. Farbman was a founding partner and a Co-Chairman of Vcorp Services which he sold in October 2016 to Wolters Kluwer. Mr. Farbman was also the Co-Founder and Chairman of Vcheck Global (vcheckglobal.com), a background and due diligence services company which he sold in 2021 to Sunstone Partners, a private equity firm. Mr. Farbman currently serves as the Chairman and President of Vstock Transfer, with a focus on pre IPO, Nasdaq and NYSE MKT listed issuers. He is also the founder of eSignatureGuarantee.com, an online resource for medallion signature guarantees. Prior to starting Vintage Filings, Mr. Farbman served as a securities attorney at a NY Law Firm with a concentration on securities regulation and capital markets. Mr. Farbman enjoys speaking with people about all things related to startups, marketing and Linkedin. He recently launched a Linkedin marketing for private and public companies, Share Media. Feel free to connect or follow at https://www.linkedin.com/in/sethfarbman/

March 17, 2025

The Most Valuable Asset for New Graduates: Your Network

Seth 00:00:00 As you know that you've learned that you live that you know, when I speak to people in business starting out or even in, you know, college or college grads that I speak with, the number one asset that you can work on right now are the connections and relationship. I used to say Rolodex, but that definitely dates me. So it's the relationships. Josh 00:00:19 Yeah, I remember the Rolodex, and you'd spin it and the cards would fly out back in the day. Old school right there. Disclaim...
Guest: Seth Farbman
March 13, 2025

Personal vs. Corporate LinkedIn Profiles: Which Should You Prioritize

A short clip on personal vs corporate LinkedIn profiles for founders — why people do business with people, how a personal profile lets you target exact audiences (e.g., every neurosurgeon in the country), and why both profiles need to be active and properly linked.
Guest: Seth Farbman
March 10, 2025

Strategies for Public CEOs to Share on Social Without Risking Compliance

Josh Wilson 00:00:00 When it comes to being a public CEO, I know that there's some things that you're not allowed to share, like on LinkedIn or social media. How do you how do you help guide a CEO to to maintain compliance and make sure that they're not sharing too much? Seth Farbman 00:00:14 That's a great question. I mean, I think that they can just play it safe and there's still plenty of information to talk about. So in other words, if there's a press release, one of the things I always sug...
Guest: Seth Farbman
March 6, 2025

The Best Strategies for Defining ROI on LinkedIn for Business Leaders

Joshua Wilson 00:00:00 All right. So we've done all this work. We've optimized our LinkedIn and we're putting content out there. How do we know we're doing it well. Like how do you how do you measure your success. How do you measure the ROI of my time and type in with my fat fingers? Right. How do you know you're doing it good on LinkedIn. Seth Farbman 00:00:17 Gosh, that is the those are the three letters I get asked most often about ROI. and the answer is really ROI or success, as you say, me...
Guest: Seth Farbman
March 3, 2025

Tips for Public CEOs to Share Press Releases Effectively

In this podcast episode, the discussion focuses on advising public CEOs on effective LinkedIn content sharing practices. Seth Farbman highlights common pitfalls, such as merely posting links to press releases, which often results in low engagement. Instead, they recommend breaking down content into digestible pieces, using compelling quotes, and incorporating visuals to capture attention. Additionally, Seth advises using relevant hashtags and tagging pertinent individuals or organizations to br...
Guest: Seth Farbman
Feb. 19, 2025

Can CEOs Balance Personal and Professional Content on LinkedIn?

In this podcast episode, the discussion centers on social media strategy for CEOs, particularly on LinkedIn. Josh inquires about how CEOs can balance personal and professional content in their posts. Seth, the respondent, emphasizes the importance of authenticity and suggests that CEOs should mix personal anecdotes with corporate updates. He advises sharing significant company milestones alongside personal experiences to humanize leadership and foster a genuine connection with the audience. This...
Guest: Seth Farbman
Feb. 18, 2025

LinkedIn Tips for CEOs and Investor Relations Professionals

In this podcast episode, the host engages with Seth, a social media strategy professional, to discuss optimizing LinkedIn profiles for executives and companies. Seth emphasizes the importance of a dynamic banner featuring key information like the company's ticker symbol. He also advises regular content posting to maintain audience engagement, stressing the need to connect with the right audience to maximize content impact. Additionally, Seth highlights the power of storytelling in profiles to e...
Guest: Seth Farbman
Feb. 12, 2025

The Role of Executives in Corporate Social Media

Seth Farbman I think it's more of a lack of just focus on it, and it could be something as silly as, you know, you and I meet at a conference. First thing I'm going to do is Google your name. I don't even have the patience very often to go to the website about us, who we are. I've already, like, gotten bored. I'm just going to Google your name and the first thing that comes up is your LinkedIn profile. And, you know, it's it's comical when the CEO of of a large company has as his profile him and...
Guest: Seth Farbman
Feb. 10, 2025

Make Your Investor Relations Stand Out in a Noisy Market

...."If a tree falls in a forest and nobody puts it on LinkedIn, did it really happen?" Josh Wilson 00:00:00 What do you think in the world of investor relations? What is the most critical piece for a public company? Once they're once they're public? What do you think is so important, especially maybe pushing through the LinkedIn audience? Seth Farbman 00:00:13 You know, I think they have to be authentic. I think as a public company, investors like to know that that CEO is out there hustling, w...
Guest: Seth Farbman
Feb. 5, 2025

What CEOs of Public Companies Have In Common

Josh Wilson 00:00:00 Having 70 conversations with someone who has taken the company public or been a part of the public market. What's a common thread in terms of character traits or personality that you have seen amongst those different interviews? Seth Farbman 00:00:13 Yeah, that's actually a great question. Nobody's ever asked me. you know, it really runs the gamut. I mean, there are some there are some CEOs that we work with on the public company side that you'd be fairly surprised to find ...
Guest: Seth Farbman